Emilaine Vieira

Emilaine Vieira currently serves as the Data & Analytics Coordinator for Content at UOL - Universo Online, since January 2020, leading strategic audience analytics projects and collaborating with technical and editorial teams to address business challenges. Prior experience includes roles as a Digital Performance Specialist at Editora Globo, where Emilaine optimized content performance for high-profile clients, and as an Editor and Content Strategist at Grupo Abril, focusing on digital branded content projects. Earlier career milestones also include serving as a Social Media Analyst and Reporter in a newsroom and as a Front-End Developer at UESB. Emilaine holds an MBA in Data Science & Analytics from USP/Esalq and degrees in Analysis and Systems Development and Journalism and Communication.