UP Education
Niral Patel is an experienced marketing and data analytics professional with a strong background in marketing automation and digital strategy. Currently serving as Senior Manager of Marketing Automation & Digital at UP Education since April 2022, Niral previously held positions at the Bank of New Zealand as Marketing Automation Lead, Cisco as Digital Marketing Analyst, and Merz North America as Lead Data Steward/Analyst. Key competencies include the execution and monitoring of automated marketing programs, data management, and insights reporting. Niral’s educational background includes a Post Graduate Diploma in Applied Mathematics (Analytics) from AUT University and a Bachelor's Degree in Finance and International Business from Auckland University of Technology, alongside ongoing SAS training.
UP Education
UP Education is a leading dual-sector education provider delivering vocational, pathway and higher education across New Zealand and Australia. For over 20 years’, UP Education has equipped the next generation with skills and attitudes that will last them a lifetime. Through its diverse network of private colleges, UP Education delivers bachelor degrees, diplomas and certificates in Tourism, Trades, Early Childhood Education, Health, Beauty, Hospitality, Web & Graphic Design, Film & Animation and more. Its private colleges include well-known brands: New Zealand Management Academies (NZMA), New Zealand School of Tourism, Yoobee Colleges, New Zealand Tertiary College, Cut Above, New Zealand Institute of Sport, International College Hospitality Management and Elite Spa & Beauty. As a top-three Australasian pathway provider, UP Education provides international students with the foundations needed to transition successfully into English speaking universities. University partners include University of Auckland, AUT, Victoria University of Wellington, Swinburne University of Technology, University of Tasmania, Charles Darwin University. UP Education has 30+ campus locations in 10 locations across New Zealand and Australia.