Juuso Jokinen

Senior Specialist, Social Media at UPM

Juuso Jokinen is a seasoned professional in digital marketing and social media management with extensive experience across various sectors. Currently serving as a Senior Specialist in Social Media at UPM - The Biofore Company since October 2021, Juuso is responsible for systematic and efficient social media management. Previous roles include Digital Marketer at Danske Bank, where Juuso facilitated digital dialogues with customers, and Communications Consultant at Ellun Kanat, leading strategic communication and marketing initiatives. Juuso also held positions at DNA Oy as an Online Producer and External Consultant, focusing on social media and content marketing. Beginning a career as a Media Specialist and Account Manager at Dingle Oy, followed by sales roles at Barona Group Oy and Elisa, Juuso has built a robust foundation in customer engagement and communication strategy. Juuso holds a Master's degree in Economics with a specialization in Information System Science from the University of Jyväskylä.

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