Nicole Byrd Hall currently serves as VP of Brand Marketing at UPtv, overseeing brand strategy and consumer marketing campaigns for multiple networks. Previous experience includes a strategic marketing role at The Coca-Cola Company, where Nicole partnered with various sectors to enhance shopper strategies and media plans. As a marketing consultant at Disney ABC Television Group, Nicole provided expertise for Freeform originals, while at Sony Pictures Entertainment, Nicole developed marketing strategies for the Crackle streaming service. Nicole's career began at Turner Broadcasting, where multiple leadership positions involved establishing marketing strategies for TNT, TBS, and Turner Classic Movies. Educational credentials include a BA in Journalism/Advertising & PR from the University of South Carolina, alongside a Digital Marketing Certification from General Assembly.
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