Benjamin Rieu

Directeur Commercial at Upway

Benjamin RIEU is an experienced sales professional currently serving as Directeur Commercial at Upway, where the focus is on building Europe's first platform for refurbished electric bicycles. Previously, Benjamin held the position of Head of Sales B2C at CORUM L'Epargne, leading a team of financial advisors and developing new sales processes. At Ignition Program, Benjamin progressed from Business Developer to Head of Account Development, managing teams and achieving significant sales targets. Additional experience includes roles at reputable companies such as L'Oréal and Danone, along with internships at Procter & Gamble and Inditex. Benjamin also contributed to the academic community as a lecturer at emlyon business school. Educational qualifications include a Master in Management from emlyon business school and participation in a program at Le Wagon.

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