Alina Forster

Alina Forster is an experienced marketing and strategy professional with a strong background in consumer insights and strategic research. Alina's career includes notable positions at Arnold Worldwide as a Strategy Intern, Upwork as Director of Customer Insights and as Director of Marketing Insights, Zillow as Senior Manager and Director, and Starbucks as Manager and Senior Manager of Global Consumer Insights, where Alina contributed to the growth of various initiatives, including the Starbucks Rewards loyalty program. Alina also held roles at CarMax as Strategy Analyst and Senior Strategy Analyst, where management of strategic research projects and customer experience improvements were key responsibilities. Alina holds a Bachelor of Business Administration in Marketing from The College of William and Mary.