Anam Ashfaq

Anam Ashfaq is an experienced e-commerce professional currently serving as the Ecommerce Manager at urbansole since January 2025, where responsibilities include leading e-commerce strategy, website optimization, digital marketing, customer acquisition, and overall online operations. Previously, Anam held positions at Stylo Pvt Ltd from March 2020 to February 2025, starting as an Ecommerce Executive and advancing to Assistant Manager Ecommerce, focusing on digital marketing strategies and achieving notable performance metrics, such as a 15+ ROAS. Anam's earlier experience includes roles at Traditions Pakistan as an intern, handling POS, CRM, and inventory management, and at DHA Main Office Lahore as an internee in the Purchase & Procurement branch, where knowledge of ERP systems and procurement processes was gained. Anam holds an MBA in Business Administration, Management and Operations, and a B.Com. in Business/Commerce from Lahore Garrison University.