Hi, we’re Sonia and Farheen, co-founders of Urthy, and our mission is to advocate the use of safe, plant-based cleaning products that protect your family and nurture the planet. We believe that anything good for you is good for the Earth—which is why we started Urthy, to create solutions that restore soil and water health while keeping your spaces sparkling clean.

At Urthy, our products are 100% plant-based, handcrafted in India, cruelty-free, and made by a passionate team of women entrepreneurs. We use bioenzymes, plant-based surfactants, and pure essential oils—never any artificial fragrances, toxins, or harmful chemicals. Every ingredient is edible-grade and safe for children, pets, and the water systems we depend on.

Our eco-friendly product range includes:

• Floor Cleaner

• All-Purpose Cleaner

• Laundry Liquid

• Dishwash Liquid

• Toilet Cleaner

• Fruit & Vegetable Wash

• Meat Wash

• Metal & Jewelry Cleaner

• Sanitizer & Deodorizer

• Plant Care Products

Beyond home care, we also provide consulting for hotels, resorts, and commercial applications, helping businesses transition to toxin-free, sustainable cleaning systems. We’re also open to partnerships with distributors and retailers who share our vision of making clean, green living the norm.

If you’d like to join us in making homes, workplaces, and communities toxin-free while protecting the planet for generations to come, let’s connect!

Urthy - Safe Cleaning Liquids

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Urthy - Safe Cleaning Liquids

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Teams

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