Dawn Hughes

Dawn Hughes is a seasoned professional in digital product management and analytics, currently serving as the Digital/Technical Product Manager Lead at USAA since April 2017. Previously, Dawn held various roles at Security Service Federal Credit Union from September 2010 to March 2017, including Digital Analytics Architect, where responsibilities included creating and integrating digital analytics solutions, and Senior Digital Analyst, focusing on enhancing the digital analytics ecosystem for data-driven decision-making. Dawn's earlier experience includes positions as Web Analyst and Digital Operations Coordinator, as well as a Sales & Marketing Assistant for the CBA Dakota Wizards. Educational qualifications include a Master of Business Administration in Management/Marketing and a Bachelor of Business Administration in Marketing, both from Texas A&M University-Corpus Christi.