Michael Toma, Ph.D., is a seasoned expert in research operations and user experience, currently serving as Senior Manager of Research Operations at Electronic Arts (EA), where responsibilities include leading a global team to enhance player experience research. Prior experience includes managerial roles at notable companies such as DocuSign, where Michael advanced UX research initiatives and developed a quantitative UX research practice, and Postman, where strategic frameworks for user research were established. Michael has a rich background in user experience research at companies like Alteryx and The Trade Desk, contributing to innovative design processes and data-driven decision-making. Michael holds a Ph.D. in Applied Cognitive Psychology from Claremont Graduate University, reflecting a strong academic foundation in psychology.
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