Savina Karaivanova

Savina Karaivanova has a diverse work experience in the field of marketing and digital consulting. Savina started their career as an Account Manager at Melon, Inc. in 2014 and later worked as a Digital Marketing Consultant at All Channels Communication from 2014 to 2016. Savina then joined Swell Hotel Marketing as an Account Director in 2016 and continued in the role until 2022.

In 2017, Savina worked as a Digital Marketing Consultant at Entrepreneur Resorts Limited and also freelance as a Business Consultant. Savina briefly served as a Key Digital Account Manager at All Channels Communication before becoming a Facebook Marketing Manager at Content First from 2017 to 2018.

In 2019, Savina joined Userguest as an Account Director, where they were responsible for driving revenue growth and managing a team of experts. In the same year, they also started working as a Meta Marketing Strategist at Mind The Gap.

Currently, Savina works as a Marketing & Product Strategist at Userguest, where they develop and executes marketing strategies to drive user acquisition, engagement, and revenue growth for the company's innovative platform. Savina is also involved in creating and executing effective go-to-market product strategies aligned with the company's overall vision and goals.

Savina Karaivanova completed their education at the University of Amsterdam from 2011 to 2012, where they obtained a Master's degree in Political Science with a specialization in European Union in a Global Order. Prior to that, they attended the University of National and World Economy from 2005 to 2009, where they obtained a Bachelor's degree in International Relations. In addition, they also obtained the Advanced Google Analytics certification from Google in September 2017.