UW American Marketing Association
Phoebe Hong serves as the Director of Digital Marketing for the UW American Marketing Association, where responsibilities include launching a successful weekly newsletter campaign and spearheading digital marketing initiatives that enhance student engagement and membership. Additionally, Phoebe is the Public Relations Manager for the Korean Student Association at the University of Washington, focusing on communication and community engagement while securing sponsorships and collaborative events. Previous experience includes working as a Marketing Consultant, executing market research and conducting an SEO audit, and holding the role of Marketing Communications Specialist with DECA Inc., where notable accomplishments include placing in regional and international competitions. Phoebe also managed social media for the non-profit COVID Community Care, significantly increasing engagement and fundraising. Currently enrolled in the UW Foster School of Business, Phoebe's education complements a well-rounded professional background in marketing and communications.
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UW American Marketing Association
The UW American Marketing Association provides a professional and fun environment that promotes proactive and passionate involvement. The American Marketing Association (AMA) was established in 1937 by visionaries in marketing and academia. Today, the AMA has grown to be one of the largest marketing associations in the world, with over 30,000 members who work, teach and study in the field of marketing across the globe.