Gautam Saha

Gautam Saha currently serves as the General Manager of Marketing at VIP Industries Limited, a position held since July 2013, where significant achievements include the development of impactful brand positioning for Aristocrat, targeting the aspirations of youth in Tier 2 and 3 cities. With extensive experience in Brand and Marketing Management across various roles, Gautam has excelled in creating unique value propositions, such as “The New Face of Business” for Carlton, while leveraging insights-driven marketing strategies and cross-media campaigns. Prior experience includes a tenure at Samsonite South Asia Pvt Ltd, where marketing strategy and category management were key responsibilities. Gautam holds an MBA in Marketing from the Department of Business Management, Nagpur, completed in 2003.