Michael Daniel is a seasoned marketing operations professional with extensive experience in leading marketing automation strategies and integrating technology platforms to enhance business efficiency. Currently serving as Senior Marketing Automation Manager at Validity Inc., major accomplishments include driving marketing and sales alignment through the integration of Marketo and Salesforce. Previous roles encompass positions such as Senior Manager of Marketing Operations at Buildout, Inc., and Director of Marketing Technology & Operations at Dodge Data & Analytics, where significant advancements in operational efficiency and revenue generation were achieved. Michael’s expertise encompasses marketing technology management, campaign performance analysis, and fostering collaboration between marketing and sales teams, supported by a solid educational foundation in English Literature from the University of New Hampshire.
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