Valley First Credit Union
Chris H. has extensive experience in operations, digital strategy, and market research. From 2017 to the present, Chris has worked at Valley First Credit Union, initially as the Director of Research & Product/Process Management and currently as the Vice President of Operations & Digital Strategy. In these roles, Chris has been responsible for overseeing operations, growth and digital strategies, marketing, and the member call center. Chris has also developed and launched digital banking capabilities, resulting in improved member experiences and significant growth in members, deposits, and loans. Prior to joining Valley First Credit Union, Chris worked at Quality Resource Associates from 1990 to 2015, where they served as the Director of Market Research/Marketing Operations and successfully managed numerous client projects on a global scale.
Chris H. attended Leland High School from 1983 to 1986, where they completed their high school education and received a degree in High School General Education. Chris then pursued further education at San Jose State University from 1986 to 1990, where they earned a Bachelor's degree in Business Administration.
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Valley First Credit Union
Valley First Credit Union provides quality financial services to the growing and diverse communities of Calaveras, Fresno, Kern, Kings, Madera, Mariposa, Merced, Sacramento, San Joaquin, Stanislaus, Tulare, and Tuolumne Counties of California. We are a not-for-profit financial cooperative that is owned by our members in the many communities we serve. Unlike banks who are in business for their stockholders, we are in business for our members. The money earned by banks is paid out to a few stockholders. We give the money back to our members in the form of higher dividend rates on savings and lower interest rates on loans. Additionally, the money deposited by credit union members is in turn loaned out to other members, incorporating the "People Helping People" philosophy. Our heritage began in 1949 when seven county employees formed the Stanislaus County Employees Federal Credit Union. Seven years later, eight Gallo Winery employees formed Gallo Employees Federal Credit Union. This was followed by the Gallo Glass Federal Credit Union organization in 1959. In an effort to increase assets and loan availability, the two Gallo credit unions merged in 1968 and eventually took on a new name in 1987, Vintage Federal Credit Union. Over the years, Stanislaus County Federal Credit Union and Vintage Federal Credit Union continued to add additional employee groups. In June of 1998, the Board of Directors of Stanislaus Federal Credit Union, along with Vintage Federal Credit Union, agreed to join together to become a new, bigger, and better credit union uniquely positioned to serve it's combined membership. On September 7, 1999 the two credit unions came together and under a State Charter, opened it's first branch at 1419 J Street in downtown Modesto, CA, as Valley First Credit Union.