Heleni Harumi Katto

Heleni Harumi Katto has a diverse work experience in the field of marketing and communication. Heleni Harumi started their career in 2001 as a Marketing Analyst at Itautec S.A., where they were responsible for advertising and press relations for various brands. In 2006, they joined Positivo Informática as a Marketing Manager, leading a team and overseeing all marketing activities. Heleni Harumi then worked at BRMALLS PARTICIPAÇÕES S/A as a Gerente Nacional de Produto and later as Gerente de Marketing Regional Sul 2, where they managed marketing strategies for multiple shopping centers across Brazil. Heleni Harumi also held positions at Endless, Inc. as Global Marketing Manager, Acer as a Digital Marketing Manager, Paraná Banco S/A as a Marketing & Customer Experience Superintendent - CMO, Mell.ro as an Angel Investor, and IBEF Paraná as Vice-presidente de comunicação. Heleni Harumi'smost recent role is as CMO at Valore Elbrus. Heleni's work experience showcases their expertise in marketing, product management, brand strategy, and communication.

Heleni Harumi Katto has a Bachelor's degree in Social Communication, with a focus on Advertising and Propaganda, from the Universidade de Mogi das Cruzes. Heleni Harumi also has completed several post-graduate programs. Heleni Harumi obtained a Post-Graduation degree in Strategic Marketing Planning from ESPM Escola Superior de Propaganda e Marketing in 2003-2004 and in Advertising Planning in 2001-2002. Additionally, they completed an intensive program in Media Planning and Tactics from ESPM in 2000. Heleni also holds an MBA degree in Business Planning and Management from Universidade Positivo, completed in 2008-2010.