Iryna Bureika

Iryna Bureika is an experienced marketing and analytics professional currently serving as a HubSpot Specialist in Data & Analytics at Valve since January 2022, where responsibilities include optimizing marketing processes and managing HubSpot. Prior roles include Senior Growth Marketing and Analytics Specialist, where Iryna successfully reduced reporting times and enhanced data-driven decision-making, and Growth Marketing and Analytics Specialist with expertise in various analytics tools. Iryna founded MALPA, a part-time digital agency, and has held positions such as Digital Account Manager at Konvertigo and Digital Marketing and Communications Manager at FinnishGameDay. Iryna's background includes a Bachelor's Degree in Web Journalism from Belarusian State University and additional training in Marketing and Data Analysis.