Esra Tasaltin

Esra Tasaltin is a seasoned professional in consumer insights and research consultancy, currently serving as a Senior Research Consultant at Vancity since March 2024, where leadership of Member Experience research programs is a primary focus. Previously, Esra held dual roles as Global Head of Consumer Insights at GoStudent and KVT Solutions, with responsibilities that included overseeing multinational teams and launching significant market research initiatives to drive business strategy. As the Founder and Managing Director of Ineva Research & Consultancy, Esra provided actionable insights that enhanced brand performance. Additional experience includes a Senior Manager role at Nielsen, where expansion efforts in Turkey generated substantial business growth, and earlier positions at Barem Research and GfK that involved managing research projects and increasing revenue through innovative methodologies. Esra holds an MBA from the University of Tampa and a BS in Computer Engineering from Bilkent University.