Katy Worrell is a seasoned professional with extensive experience in digital marketing and project management, currently serving as a Media Operations Manager and Digital Marketing Manager at Vanguard since 2005. In these roles, Katy drives digital marketing strategies aimed at acquiring and retaining clients while overseeing the development, implementation, and measurement of campaigns. Previously, as an Enterprise Search Engine Marketing Manager, Katy managed paid search campaigns to attract various investor segments. Other notable positions at Vanguard include Project Manager, where Katy enhanced client loyalty through feedback processes, and Research Analyst, supporting the retail business with research initiatives. Before joining Vanguard, Katy held a Senior Project Manager role at MSI International, managing research projects for prominent clients such as Microsoft and Toyota, and began a career in sales and recruitment with Verizon and TEK Systems, respectively. Katy holds a Bachelor of Science in Business Administration with a focus on Marketing from Kutztown University of Pennsylvania.
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