Kat Orekhova

Co-Founder & CEO at Vareto

Kat Orekhova is the Co-Founder and CEO at Vareto. Kat has also held positions at First Round Capital, Sequoia Capital, and Ironclad, Inc.

Kat Orekhova began their career in 2012 at Facebook as a Manager in Data Science and Product. In this role, they led a team of data scientists focused on ads performance and launched several products, including Ads Scheduling and Accelerated Delivery.

In 2015, they became Head of Revenue Forecasting & Analytics at Facebook, where they were responsible for reporting, forecasting, and planning activities for Facebook's core business. During their time in this role, they built Facebook's first-ever data science team within FP&A.

In 2016, they were promoted to Manager of Product Management, where they led product teams focused on growth and engagement in key markets such as India, Nigeria, and Japan.

In 2017, they became the Product Lead for Marketplace at Facebook, where they were responsible for leading strategy and big bet product initiatives for Facebook eCommerce in emerging markets.

And finally, in 2019, they became the Product Lead for Groups at Facebook. In this role, they led the Groups monetization product portfolio aimed at helping admins earn money and better support their communities.

Kat Orekhova is an experienced product leader with a proven track record of success in launching and growing products at some of the world's largest companies.

Kat Orekhova has a varied educational background, having studied at both the undergraduate and graduate level in mathematics at Yale University and the University of Oxford, respectively. Kat also has a masters in mathematics from Uppsala University. In addition to their academic accomplishments, Orekhova is also a graduate of Stanford Law School's Directors' College.

Some individuals on their team include William (BJ) Ebert - Head of Customer Success, Jeff Yarnell - Director of Data Platform, and Chris Barrows - Head of Product Management.

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