Asha Rose Martinez

Asha Rose Martinez (Fritsinger) is an experienced technical recruiter currently employed at Varonis since July 2025. Prior to this role, Asha served at Covey from July 2021 to July 2025 as Founding Product & Customer Engagement, focusing on developing the Augmented Sourcing product, Scout, which utilizes LLMs and generative AI for talent acquisition. Asha's background includes significant roles as a Senior Technical Recruiter at Tanium, where the platform is implemented by large enterprises, and as a Manager of Talent Acquisition at Netsertive, a company that enhances brands' online presence. Previous experience includes positions at Relias, Aerotek, Ascena Retail Group, and the League of Minnesota Cities. Asha holds a Bachelor of Arts in Psychology from The College of St. Scholastica.