Colleen Sullivan

Colleen Sullivan is an accomplished professional with extensive experience in market insights and strategy, currently serving as Director of Market Insights and Strategy at VB Spine since April 2025. Prior to this role, Colleen held various positions at Stryker from September 2016 to April 2025, including Director and Senior Manager of Strategy & Market Insights, as well as Market Research and Analysis Manager. Colleen began a notable career at Gallup, where responsibilities spanned from Senior Research Director to various director and analyst roles from 1996 to 2016. Colleen also served as Research Director at Research International for a brief period. Educational qualifications include a Bachelor’s degree in Sociology & Communications and a Master’s degree in Survey Methodology, both from the University of Michigan.