Pratyush Barua

Pratyush Barua has a diverse work experience, starting with their current role as the Lead Product Strategy & Marketing - America, Europe & Africa at Vedanta Resources Limited since December 2022. In this role, they have successfully implemented customized product offerings, entered new global marketplaces, and reclaimed lost market share in Europe.

Previously, Pratyush served as the Country Sales Manager - Americas at Vedanta Resources Limited from June 2022 to December 2022. Pratyush excelled in optimizing inventory management, acquiring new customers, and developing strategies for expansion in the Latin American market.

Pratyush also held the position of Associate Manager - Marketing & Strategy at Vedanta Resources Limited from December 2021 to June 2022. In this role, they implemented effective marketing strategies, designed cost structures for profit, and developed business plans for fly-ash offtake.

Before joining Vedanta Resources Limited, Pratyush gained valuable experience as a Marketing Strategy Intern at the same company in 2020, where they contributed to market development and re-positioning of Lead as an environmentally friendly metal.

Additionally, Pratyush had internships at Bharat Sanchar Nigam Limited in 2017 and Indian Institute of Management, Calcutta in 2017 as an Internship Trainee and Summer Research Intern, respectively. Pratyush also worked as a Summer Intern at ACS India in 2017.

Overall, Pratyush Barua has a strong background in product strategy, marketing, sales, and business development across various industries and regions.

Pratyush Barua completed their education as follows:

- From 2019 to 2021, they pursued their Master of Business Administration (MBA) degree in Business Administration and Management, General from the Indian Institute of Management, Kozhikode.

- From 2015 to 2019, they obtained a Bachelor of Engineering (BE) degree in Electronics and Telecommunication Engineering from Jadavpur University.

- From 2001 to 2015, they completed their high school education with a focus on Science at St. Stephen's School, DumDum.

Pratyush Barua also holds several additional certifications in various subjects such as gender and sexuality, financial markets, programming, data structures, marketing, and search engine optimization. These certifications were obtained from institutions like the University of Pittsburgh, Yale University, Coursera Course Certificates, Bloomberg LP, HubSpot, and SEMrush.