Jessica Hreha

Jessica Hreha is an accomplished marketing professional with extensive experience in AI transformation and strategic marketing initiatives. Currently serving as the Director of Marketing AI Transformation at Veeam Software and Co-Founder of the Charlotte Marketing AI Exchange, Jessica is dedicated to fostering innovation and collaboration in the marketing field. Previous roles include overseeing the AI Transformation Office at Jasper and founding the VMware Marketing AI Council, where Jessica developed guidelines for AI usage and led significant projects to enhance marketing strategies at VMware. Jessica's career spans various leadership positions across notable companies, including FiberLight and Spectrum Enterprise, where Jessica focuses on driving effective marketing strategies and improving operational efficiencies. Jessica holds a B.A. in Communication and Political Science from the University of Dayton.