Alessandro Bertagnon

Direttore Trade Marketing at Vemedia

Alessandro Bertagnon is a seasoned marketing professional with extensive experience in commercial and trade marketing across the healthcare and consumer sectors. Currently serving as Commercial Excellence Director at Cooper Consumer Health Italy since March 2024, Alessandro previously held the role of Direttore Trade Marketing at Vemedia from April 2023 to April 2024. Prior experience includes leadership positions at HRA Pharma, overseeing trade marketing efforts in Italy, Greece, and Turkey, and managing trade category strategies at GSK and Novartis. Alessandro began their career with a focus on brand management and marketing support for pain relief products, following a robust academic background in economics and marketing from LIUC - Università Cattaneo.

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