Danelle Fash

Director, Ecosystem And Partner Marketing at Vena Solutions

Danelle Fash has a diverse work experience spanning various industries. Danelle is currently working as the Director of Ecosystem and Partner Marketing at Vena Solutions since May 2023. Prior to this, they held the position of Women in Partnerships at Women In Partnerships - A Partnership Leaders Resource Group from April 2023.

In their previous roles, starting from 2019, Danelle worked at Drivewyze. Danelle'sresponsibilities included conceptualizing and launching an Account-Based Marketing (ABM) program for Enterprise accounts. Danelle also scaled the partner marketing program to over 100 channel partners and developed a To-Partner marketing program. During their time at Testfire Labs as a Marketing Manager from April 2018 to September 2019, they focused on strategic brand development, market research, and optimizing the marketing funnel.

Danelle also gained valuable experience as a Marketing Specialist at Campbell Scientific (Canada) Corp from May 2017 to April 2018, where they developed and launched a corporate brand. Danelle significantly reduced ad costs and increased conversions in this role. Prior to this, they served as a Manager of Client Services at Amplomedia from September 2014 to May 2017, achieving significant organic growth in social media and successfully managing email marketing campaigns.

Danelle'searlier experience includes roles as an HR Programs Coordinator at ATCO Electric from January 2013 to September 2014, Compliance Analyst at ATCO Utilities from July 2011 to January 2013, and Executive Assistant at ATCO Utilities from October 2006 to July 2011.

Overall, Danelle Fash has accumulated a wide range of skills and accomplishments throughout their career, with a focus on partner marketing, brand development, and strategic planning.

Danelle Fash obtained a Bachelor of Business Administration (BBA) degree from NAIT (Northern Alberta Institute of Technology) between 2010 and 2014. Additionally, they have obtained various certifications, including ABX Digital Advertising Specialist and ABM Certification: Advanced ABM Strategist from Demandbase, a Certificate in Channel Marketing from The Channel Institute, and certifications in Advanced Google Analytics and Google Ads Search from Google. The specific months and years of obtaining the certifications are not provided.

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Timeline

  • Director, Ecosystem And Partner Marketing

    May, 2023 - present

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