Michele Graffi is an accomplished professional with extensive experience in product management and marketing, currently serving as the Head of Product & Raw Materials Purchasing at Venchi since February 2018. With a strong track record in product life-cycle management, innovation, and supplier negotiations, Michele has successfully tripled company revenues and contributed to a global retail expansion of over 200 stores. Prior roles include Product Manager at Venchi, Marketing and Business Development at G.D. Vajra - Barolo, and Brand Manager for Kinder Joy at Ferrero, where Michele was involved in brand positioning, product development, and strategic planning. Michele holds a Master in Management from ESCP Business School and has furthered education with a Laurea Magistrale in Economics and International Management from Università degli Studi di Torino and studied Logistic and Manufacturing Engineering at Politecnico di Torino.
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