Jenny Upbin

Associate Director, Mobile & Home Promos, Performance And Decision Analytics

Jenny Upbin is an experienced professional in business intelligence and data science, with a strong background in marketing analytics. At Verizon, from November 2019 to August 2023, Jenny held the role of Associate Director for Business Intelligence, focusing on local market strategy and insights. Prior positions included Principal Engineer in Data Science for both Value Segment/Prepaid/Commercial Planning and Consumer Segment Marketing, where responsibilities encompassed developing analytics solutions and optimizing customer investments. Earlier experience at Wyndham Worldwide involved designing analytical programs to enhance marketing efforts through detailed exploratory analysis. Jenny Upbin holds a Mini MBA in Digital Marketing from Rutgers University and an MBA in Marketing & Management from Seton Hall University.

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