Glenn Butcher

Glenn Butcher is a seasoned professional in digital marketing and customer engagement within the biotechnology and pharmaceutical industries, currently serving as the Sr Director of Global Digital Marketing at Vertex Pharmaceuticals since February 2016. In this role, Glenn leads disease education and marketing innovation initiatives while collaborating with brand and medical teams to enhance multichannel programs. Prior experience includes consulting for digital agencies and health tech startups as a Digital Customer Engagement Executive, directing digital strategy at Biogen Idec, and significantly increasing engagement at Forest Laboratories. Glenn's extensive background at Merck encompassed roles from Director of Online Communications to Infrastructure Project Planner, establishing comprehensive online marketing strategies and frameworks. Educational credentials include a Master's in Systems Management from the University of Southern California and a Bachelor's in Electrical Engineering from Duke University.