Laurence Paquette

Laurence Paquette is an experienced marketing and strategy professional currently serving as the Vice President and Global Head of Marketing at Vestas since September 2011. Paquette's extensive expertise encompasses digital marketing, brand management, customer engagement, and market insights. Prior roles include Senior Director focusing on Customer Acquisition for Covento, and previous leadership positions in digital marketing and public affairs. In addition to a rich career at Vestas, Paquette is a content creator, podcaster, and blogger, sharing insights on leadership and workplace culture. Paquette also mentors startups and marketing professionals through platforms such as GrowthMentor and Startup Grind, while maintaining a strong academic background with advanced degrees in logistics, supply chain management, and business administration from Aarhus University and Université Laval.