Helen Crunk

Director Of Health Services at Vetter Senior Living

Helen Crunk is a seasoned professional in healthcare management with extensive experience in senior living services. Currently serving as the Director of Health Services at Vetter Senior Living since January 2025, Helen also operates a consulting business and owns assisted living communities through Helen Crunk Consulting and Leven Senior Healthcare, respectively. Helen's previous roles include Regional Director of Operations at Heritage Communities, Executive Director at Pemberly Place Assisted Living, and Administrator at Hillcrest Health Services. Moreover, Helen has been a member of the NCAL Board since 2010, contributing valuable insights to the field. Helen holds a Bachelor of Science degree in Health/Health Care Administration/Management from Bellevue University.

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Vetter Senior Living

Vetter Senior Living is a nonprofit organization providing services and living options for rehabilitation, independent, assisted living, and skilled nursing as well as home health care. We have locations in Nebraska, Iowa, Kansas, Missouri, and manage one in Wyoming. With a mission of “Dignity in Life,” Vetter Senior Living is well known for quality care. More than 3,500 team members continuously strive for improvement in all areas of service. Quality Life, Quality Care, Excellent Teams, Outstanding Facilities, Quality Reputation, and Stewardship are simply expected. Serving, Integrity, Teamwork, and Excellence are our core values. It’s the Vetter Way. Vetter Health Services provides management services to Vetter Senior Living facilities. The home office for the management team is located in Elkhorn, Nebraska.