Marcela Valdivieso is a skilled Campaign Manager at Vevo, specializing in campaign strategy since July 2022. Prior to this role, Marcela worked as an Influencer Campaign Manager at The Outloud Group, focusing on creating and executing impactful influencer marketing campaigns from November 2020 to July 2022. Marcela's experience includes serving as a Student Digital Marketing Consultant at Western Michigan University, where optimization of a YouTube product review was conducted, and as a Student Media Technician at Kalamazoo College, managing audio-visual needs for various events. Additional internships with Carman Moore and Christopher North involved administrative support and technical music assistance for performance and film projects. Marcela holds a Bachelor of Arts in Business Administration and Management as well as Music from Kalamazoo College, complemented by participation in the New York Arts Program at Ohio Wesleyan University.
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