Natasha Potashnik

Natasha Potashnik serves as the Head of Data, Research, and Measurement at Vevo, leading the data science, analytics, and measurement teams, with a focus on applying AI and machine learning across the business. Prior experience includes co-founding and serving as CTO and advisor at Superbloom, a social app aimed at enhancing happiness. Natasha also led the Media Science team at Known as SVP, partner, and held multiple roles at schireson, including VP of Data Science and Media Optimization. Earlier career experience includes research in Algebraic Geometry at Columbia University. Natasha holds a BA in Mathematics from Yale University and a PhD in Mathematics from Columbia University.