Sarah Gul

Sarah Gul is a seasoned professional with a strong background in research and analysis, currently serving as a Senior Analyst for UK & International Research at Vevo since March 2023. Prior experience includes roles as a Senior Research Analyst and Research Manager at Nielsen and NielsenIQ, where Sarah focused on delivering consumer insights. With a foundation in market intelligence from S&P Global and experience in investor relations, Sarah also contributed as a Teaching Assistant at the Lahore School of Economics, where several subjects were taught. Early career experiences include internships at the State Bank of Pakistan, where a report on the Sovereign Money System was authored, and AIESEC, promoting social entrepreneurship in Malaysia. Sarah has also actively participated in human rights initiatives with AGHS, contributing to children's rights advocacy in Pakistan. Sarah holds a degree from the Lahore School of Economics, obtained between 2014 and 2018.