Tom Weeda

Tom Weeda is an experienced professional in business development, currently serving as Vice President at Viant Technology since January 2015. At Viant, a publicly traded people-based advertising software company, Tom leads initiatives related to the planning, execution, and measurement of omnichannel digital advertising investments, leveraging the company's self-service Demand Side Platform, Adelphic®. Prior to this role, Tom held the position of Sr. Director of Business Development at Viant, where the focus was on enabling marketers to manage their advertising across various channels. Tom's background includes over 14 years at Specific Media, where roles included Sr. Director and Director of Business Development, contributing to the advancement of addressable advertising. Earlier experience includes working at Bank of America Investments in new accounts. Tom is a graduate of California State University, Fullerton.