Caroline Cecconi

Caroline Cecconi is an accomplished marketing professional with extensive experience in strategic marketing and team management. Caroline has served as Directrice marketing Groupe at ViaSphère since August 2015, where responsibilities include defining and executing the group's marketing strategy across BtoC, BtoB, and BtoBtoC sectors, as well as building and developing the marketing team. Prior to this, Caroline held the position of Responsable Marketing at Urbat from 2007 to 2014, overseeing the global marketing strategy for the real estate brand, including property positioning, communication plans, digital presence, and budget analysis. Caroline's career began at Catalina Marketing, where management of a portfolio of industrial clients was a key focus. Caroline holds a Bac+5 in management with a specialization in Marketing from EDHEC Business School.