Sofia de Jesus

Sofia de Jesus is an experienced professional in product innovation and brand marketing, currently serving as Manager of Product Innovation at Victoria Beckham Beauty since February 2022, after previously holding the position of Assistant Manager in the same department. Prior to this role, Sofia worked at Kjaer Weis from August 2019 to February 2022 as a Brand & Product Marketing Coordinator, where key achievements included launching the largest product innovation in the brand's history and managing the full innovation pipeline for clean luxury beauty categories. Earlier experiences include a Marketing Intern position at ABS-CBN Corporation, where responsibilities involved content curation and brand strategy development, and a Research Assistant role at Fordham University. Sofia holds a Bachelor of Science in Global Business with a concentration in Global Marketing and Consumer Insights from Fordham Gabelli School of Business.