Morten Woldum is a seasoned executive with extensive experience in leadership and product development, currently serving as the Chief Executive Officer at Vipp since December 2010. With prior roles as CCO, COO, and in product management, Morten has a strong track record in driving product innovation and strategy. Before joining Vipp, Morten worked as a Product Manager at Menu A/S from September 2007 to December 2010 and as a Project Manager and Industrial Designer at CBD China from January 2006 to September 2007. Morten holds a Master of Science in Industrial Design from Aalborg University and a Bachelor in Product Design from Unitec.