DS

Debbie Caton Smith

Vice President Of Marketing at Virco

Debbie Caton Smith has a diverse work experience in the field of marketing. Debbie started their career as a Manager of Licensing & Merchandising at Saban Entertainment/Fox Family Worldwide, where they developed category licensing strategies and managed business and product development. Debbie then worked as a Sr. Product Manager at Mattel Interactive, where they managed a $60MM software and video game portfolio.

Following that, Debbie served as a Marketing Consultant at Caton Consulting, specializing in brand management and product development. Debbie also worked as a Marketing Instructor at Loyola Marymount University, teaching undergraduate courses on brand management.

Debbie later joined Knowledge Kids Network as a Vice President of Marketing & Advertising, leading marketing and advertising initiatives for the subscription-based educational website. Debbie then became the Vice President of Marketing at Knowledge Adventure, where they managed the marketing department and oversaw all marketing initiatives.

Debbie continued their career as a Product Marketing Consultant at Targus and a Marketing Consultant at Avery Dennison. Debbie then worked as a Marketing Consultant at Avery Products Corporation, before joining Virco as the Director of Marketing. Debbie was eventually promoted to the position of Vice President of Marketing at Virco.

Overall, Debbie Caton Smith has gained extensive experience in various marketing roles, demonstrating their expertise in brand management, product development, marketing strategy, and team leadership.

Debbie Caton Smith completed their MBA degree from UCLA Anderson School of Management from 1994 to 1996. Prior to this, they attended UC San Diego, although the specific details about their degree and field of study are not provided.

Links

Previous companies

Avery Products Corporation logo
Mattel logo
Avery Dennison logo

Timeline

  • Vice President Of Marketing

    January, 2018 - present

  • Director Of Marketing

    February, 2016

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