Michelle Everitt

Michelle Everitt is an accomplished professional in member insights and customer analytics, currently serving as the Head of Member Insights at Virgin Active since January 2024. Prior experience includes a role as Senior Insight Manager at Boden, where responsibilities encompassed overseeing research and analytics, managing customer focus groups, and leading a team of analysts. Michelle has a proven track record at Chelsea Football Club, enhancing insights as both Senior Data Analyst and Insight Consultant. Skills include comprehensive data analysis, forecasting, and managing research projects across multiple organizations, utilizing tools such as Alteryx, Adobe Analytics, and Power BI. Educational background includes a degree from the University of Nottingham.