Shamaila Butt

Shamaila Butt, MBA, is a seasoned Demand Generation Specialist at Virtuo, with a robust background in growth marketing. Prior to this role, Shamaila served as Senior Manager of Growth Marketing at headversity, where responsibilities included developing comprehensive strategies for customer acquisition and retention, leading a team, and utilizing analytics to optimize marketing campaigns. Previous positions included Growth Marketing Manager and Marketing Manager at Luxe Du Jour, where Shamaila significantly boosted sales and social media presence. Experience as Digital Marketer/Campaign Lead at WestJet involved crafting innovative digital marketing strategies. Educational credentials consist of an MBA from the University of Calgary and an Honours Bachelor's degree in Business Administration with a focus on Marketing from Mount Royal University.