Rajbir Kaur is an analytics professional currently serving as a Senior Manager in Global Insights and Analytics at Visa Inc. With experience in quantitative research and statistical analysis, Rajbir develops data-driven commercial effectiveness metrics and analyzes marketing investments, sales forecasting, and marketing mix modeling. Prior to Visa, Rajbir held positions at Ekimetrics and MMA, where they provided insights for clients in various industries, including Pharmaceuticals and Retail. Rajbir also completed a Master of Business Administration in Marketing Management from Syracuse University's Martin J. Whitman School of Management and is pursuing a Bachelor of Science in Nursing Science at Panjab University.
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