Visit Orlando is The Official Tourism Association® for Orlando, the most visited destination in the United States and Theme Park Capital of the World®. A not-for-profit trade association that brands, markets and sells the Orlando destination globally, Visit Orlando represents over 1,300 member companies comprising every segment of Central Florida’s tourism community. 

Travel & Leisure

Visit Orlando

Visit Orlando's headquarters in Orlando, FL, United States

Casandra Matej

Danielle Hollander

Julia DeVault

Samantha Lafary

Charles Harris

Lisa Messina

Kristen Darby

Stanley Rubins

Sheryl Taylor

Keith Swider

This department focuses on managing and expanding relationships with key national clients and accounts.

National Accounts

This department focuses on identifying new market opportunities, managing client relationships, and driving revenue growth.

Business Development

This department is responsible for planning, coordinating, and executing trade shows and events.

Events Management

This department focuses on promoting the brand and driving marketing strategies across global markets.

International Marketing

This department focuses on enhancing and managing the overall experience for visitors at various destinations.

Destination Experience

The Public Relations and Communications team at Visit Orlando is responsible for shaping and maintaining the organization’s image and reputation through strategic messaging and media relations. This team engages with local and international media, manages press materials, coordinates events, and develops communication strategies to promote Orlando as a premier travel destination. They also foster community relationships and enhance outreach efforts to boost tourism and engagement with diverse markets.

Visit Orlando

Org chart

Teams

National Accounts

Business Development

Events Management

International Marketing

Destination Experience

Public Relations and Communications

Offices

Visit Orlando

Org chart

Teams

National Accounts

Business Development

Events Management

International Marketing

Destination Experience

Public Relations and Communications

Offices

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