Alexandra Laursen

Alexandra Laursen is an experienced marketing professional with a strong background in automation, project management, and partner marketing. Currently serving as a Senior Marketing Automation Specialist at Visma Group since January 2016, Alexandra has successfully led HubSpot onboarding and optimized inbound campaigns. Prior roles include Project Manager at EvokedSet AS, where responsibilities included managing client communications and email campaigns for Canal Digital Norway AS and Telenor/djuice. As Online Marketing Manager at The Online Backup Company AS, Alexandra managed email programs and developed multi-lingual web content. Previous experience includes Partner Marketing Manager and Marketing Coordinator at Opera Software, focusing on consumer adoption in Russia and Germany, and B2B Account Manager at Experteer, specializing in the recruitment market across Austria and Switzerland. Alexandra holds a Master's degree in German and Nordic Studies from Ludwig-Maximilians-Universität München.