Jussi Reponen

Jussi Reponen is a seasoned marketing data analyst currently driving product-led growth for Visma Solutions Oy's B2B SaaS brands, including Netvisor and Visma Sign, since February 2020. With a strong focus on marketing data analytics, Jussi employs a robust tech stack, including Salesforce CRM and Google Analytics, to facilitate data-driven decisions. Previously serving as a product marketing specialist for Visma Severa, Jussi excelled in developing go-to-market strategies and implementing performance marketing tactics. Jussi also co-founded Skandi Digital Oy, a digital agency dedicated to aiding B2B companies, and has over a decade of experience in digital marketing roles, including positions at LUT University and Mediakolmio Oy. Jussi holds a BBA in ICT from Laurea University and is currently enhancing skills in conversion optimization through a certification program at CXL.