Palita Suwanarpa

Marketing Data Analyst

Palita Suwanarpa is a Marketing Data Analyst at HelloFresh since September 2023, previously holding positions as a Marketing Analytics & CRM specialist and Marketing Analytics professional at Shopee from November 2021 to September 2023. At Shopee, Palita developed successful CRM campaigns for ShopeeFood in Thailand and led user behavior analyses for ShopeePay, significantly improving user retention and engagement. Prior experience includes a Marketplace Associate role at Grab, focusing on platform reliability and driver management, and a Statistician Intern position at United Nations ESCAP, where data analysis guided COVID-19 response strategies. Additional roles involved business development at True Digital Group and geospatial engineering at Chevron. Palita holds a Master of Science in Engineering Mathematics from the University of Bristol and a Bachelor of Engineering in Survey Engineering from Chulalongkorn University.

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