Mads Johansen

Mads Johansen is a seasoned professional with extensive experience in data and marketing automation, currently serving as Team Lead at Visma since December 2015. Mads has successfully driven customer lifecycle management for over 150,000 Danish software customers, utilizing expertise in marketing automation systems like Eloqua and Intercom, and managing multi-channel communication setups. Previous roles include Marketing Manager at Ocean S.A., where Mads developed social media and email marketing strategies, and Communications Assistant at Thorvaldsens Museum, focusing on digital presence and content creation. Mads holds a Master's Degree and Bachelor's Degree in Business Administration and Organisational Communication from Copenhagen Business School.