Vital Farms
Kathryn (Sheaffer) McKeon has extensive experience in marketing, currently serving as Chief Marketing Officer at Vital Farms since September 2016, where Kathryn has held various leadership roles including Vice President Marketing and Senior Director of Marketing. Prior to this, Kathryn worked at Mondelēz International from 2011 to 2016 in Brand Marketing. Kathryn earned an MBA from NYU Stern School of Business between 2009 and 2011, following a BBA in Marketing from The University of Texas at Austin, which was completed in 2005. Earlier in their career, Kathryn held the position of Account Director at News America Marketing from 2005 to 2009.
Vital Farms
5 followers
Vital Farms, a Certified B Corporation, offers a range of ethically produced pasture-raised foods nationwide. Started on a single farm in Austin, Texas, in 2007, Vital Farms is the leading U.S. brand of pasture-raised eggs and butter by retail dollar sales. Vital Farms' ethics are exemplified by its focus on the humane treatment of farm animals and sustainable farming practices. Vital Farms also prioritizes the long-term benefits of each of its stakeholders, including farmers and suppliers, customers and consumers, communities and the environment, and crew members and stockholders. Vital Farms' pasture-raised products, including shell eggs, butter, hard-boiled eggs, ghee and liquid whole eggs, are sold in approximately 13,000 stores nationwide.