Koren Cook

Koren Cook has a diverse work experience spanning multiple industries. Koren is currently working as the Associate Director of Integrated Marketing at Vital Proteins since January 2022. In this role, they are responsible for developing campaign solutions and collaborating with various departments to meet marketing objectives.

Before their current role, Koren held the position of Senior Manager of Integrated Marketing at Vital Proteins from February 2021. Koren supported the Vice President of Global Marketing and Senior Director of Brand Creative & Content in developing campaign strategies and timelines for new product launches.

Prior to Vital Proteins, Koren worked as a Senior Field Marketing Manager at the same company since July 2018. In this role, they played a crucial role in executing marketing plans and coordinating with different teams.

Koren also has experience working at other companies. Koren served as the Event Manager and Marketing Ambassador at Bumble from January 2019 to July 2020. Additionally, they worked at Pearl Technology Holdings as a Digital Marketing Coordinator from October 2017 to July 2018. At this role, they focused on social media advertising, SEO, and developing marketing content.

Furthermore, Koren worked as an Area Marketing Manager at Power Crunch from March 2017 to March 2018. Koren assisted in planning and implementing events and managed a team of Brand Ambassadors.

Koren also has experience at Publicis Hawkeye as an Assistant Operations Manager from March 2016 to March 2017. In this role, they coordinated experiential projects and managed account/event logistics.

At Red Bull, Koren worked as a Marketing Specialist from August 2014 to October 2016. Koren led social media and digital marketing efforts for various events and executed guerilla-style marketing events to promote the brand.

Koren began their career at NBC News as a Midday News Assistant from December 2014 to February 2016. Koren was responsible for creating graphics, editing scripts, and updating social media channels.

Lastly, Koren has experience as a College News Anchor at North Texas Television from August 2011 to May 2015. Koren presented news segments, developed stories, and conducted interviews on a wide range of topics.

Overall, Koren Cook has a solid background in integrated marketing, event management, digital marketing, and news production.

Koren Cook received a Bachelor's degree in Broadcast Journalism from the University of North Texas in 2015. Currently, they are pursuing an Integrated Marketing 360 Certificate Program at Cornell University, with an expected completion in 2024. Koren has also obtained various certifications, including Retail Marketing Strategy, Selling into Industries: Retail and Consumer Products, Contentsquare Certified Fundamentals, and multiple marketing-related certifications from LinkedIn.