Annabel Dawson

Annabel Dawson has extensive experience in the education publishing sector, currently serving as Strategic Manager of Publisher Success at VitalSource since February 2016. Prior roles at VitalSource include Manager of Customer Success for the APAC region and several positions in business development focused on Australia and New Zealand. Annabel's previous experience at Cengage Learning Australia involved project management and business development for custom publishing in higher education and vocational training, with responsibilities including team leadership, project delivery, and revenue management. Annabel also held various positions at McGraw-Hill Education, leading sales teams and successfully implementing platforms that fostered revenue growth. Annabel began a career in publishing as a Desktop Publisher and Sub Editor at the Australian Associated Press. Education includes a Bachelor of Arts in Communication and Psychology from the University of Tasmania.